Audience Research Analysis

Its clear to see that by question one there is more males than females, althought the total sample size is relativley small, consisting of only 9 people, there is more males, 5, than females, 4, this could imply that the results will be more gender biased.

The sample for age is very small, consisting of only people aged between 16-20, as a group we planned to do a physical interview also but the results were not valid and reliable so we will use these only. When comparing question 1 and 2 it is evident that there has been a problem with the collection of results, as question one has 9 answers, and the rest throughout the survey only have 8. This shows that the results could be unreliable. The fact that the sample of participants were aged between 16 and 20 is very biased against the mass audience, although it is useful towards our research as our music genre is 'Singer songwriter' the target audience for this genre is roughly between 16 to mid 30's, so our results will be useful to us.

The majority of the results in this question is a very strong answer to yes, the majority showing yes to having an income, this implites that the participants spend their money on specific things.

From the comments shown below it is ovbious that the participants do not buy their music,only a small majority of the participants use itunes to buy the music, this shows that the principles that come with buying music have altered over time as it is easier to download them for free. This implies that when we create our artist and song we need to advertise something more, to make them want to spend their money on music legally.

Looking at these results it is clear that accoustic is a very popular type of music genre, proving that all participants except from 2 liked listening to it, this is a good use of results as our music is similar to this; allowing the results to be used when creating our product. The least common type of music listened to is metal, with only 1 person voting for it.

Ed sheeran is a very popular artist, looking though the results it shows that 7 people voted that they listen to him, he is a very similar product to Lewis Mokler, their music is very simila and they ae similar products. When comparing, it is clear that Ed sheeran often influences Lewis Mokler's music.

Youtube and facebook are very popular websites, showing that almost everyone who answered had these websites, in relation to music youtube and soundcloud are forms of websites to listen to music, these are also popular. This indicates to us that we should adertise our product and artist on yourube and soundcloud; to create a direct link between audience and artist.

4 out of 8 people said that they have an interest in music, this shows that 50% of participants are likely to give useful advice and help us as artists to improve and stay with what the audience wants.

Star Theory and Analysis of how a star is constructed

Richard Dyer thought up the concept of 'Star', he thought of a variety of subgenres which linked to the actual concept of creating and adapting what we know as a 'star'.

A star is a real person - The star depends on a sense of the stars qualities and talents, it also relies on the fact that they have a life alike others, the everyday living similar to us 'normal' people, they can communicate with people just like us. They could potentially be parts of our lives and how when they die, we feel the loss as if we knew them as a real person; for example the loss of Micheal Jackson.


A star is a public performer of roles - Encounter with a star is the roles they have the roles, their bodies, their characteristic features such as voice, look, gesture. Through their roles we can associate them with particular attiduedes and ideology - Iconically Marilyn Monroe and her dress and bodily features.

A star is a persona - The merging of a real person and the roles they play in life, particularly where the star takes on the sae type of role regularly. This role and figure is constructed by fans, publicists and media, or all combines. Their persona may represent significant elements of the real person but it isnt necessary.

 A star is an image - They can become a significant cultural, sign or figure in life, they create popular concentration of qualities admired by the mass audience, but most often these link to the gender and sexuality. The star may represent a particular image or model they wish to be noticed and recognized by; these stars may turn into objects of desire or embody values and respect which are fashionable or personal. This image can shift over time, but it can portray different things and meanings in different roles of society. A great example of the star image and the portrayal is Lady Gaga.



Analysis of how a star is constructed
I do agree, that the theory and approach of the 'Star' is valid, I am a strong believer in the artist being a 'normal' connotated human, they have an everyday life. I like to believe in the idea that the reason they are created is through their personal drive and ambition combined with talent and luck. I believe Richard Dyers approach is correct, but similarly think that the ovbious has been pointed out, and there are so many more elements involved with a star that is involved with the construction of the star.

Analysis of a Music Video - Rose

Analysis of Mika 'We are Golden'

The music video of 'We are Golden' is very lively, it involves a variety of bright and bold colours throughout the video to attract attention. The main plot of the video consists of Mika dancing and singing about in his bedroom, expressing himself and performing to the style of music. Using colours and shots to mislead the eye line. Portraying the sense of 'fun' and 'freedom' whilst showing a collection of items and toys which seem to be vintage and old fashioned; representing the 'Golden years' which the song is based on. It attracts the audience through the bright colours and the contrast of current and past times shown in the items and design of the setting.

The genre is based on rock/pop music, producing fast melodic music with the meaning of the lyrics being based around how to live life, and how our age group are the 'Golden age' and we should enjoy life.

Generally when comparing his other music videos they are very similar, they all have bright bold colours, revolving around a period of time in the past and a more vintage look to the videos. They all involve jumpy and energetic scenes.

The video starts by presenting who the artist is, showing a casset tape of his name on the tape implying that the song is sung by him, and also that it is based in the past, as Casset tapes are older technology in comparison to CD's and iPods. The sound plays the very end of the song, implying it has just finished.

The next clear sequence consists of Mika, the artist moving from his final position and jumping off the bed, to go and turn over the tape and play the song. As he turns the tape you can see the name 'We are Golden' which is the name of the song in the music video.

This shot clearly shows the whole shot of the bedroom where the main video is based in, he is wearing white boxer shorts and a comic hat, representing himself in a funny way, almost representing himself to be dancing and expressing himself alone. This outfit and scenery within the room are very bold, contrasting and individual creating the freedom and fun element created within the song.

Throughout the whole video the cutting rate is very quick, generally it shows Mika and then has 2 fast shots of different toys or items before returning to Mika again.

The camera angles used within this video is very suitable to the message given and portrayed. Shots displaying Mika (seeming to hang from the camera lense) and fly around is effective when creating the sense of carelessness. Also shots of high angle on lower shots prove effective when displaying his fast movements keeping the shots flowing. The shots when Mika is in the bath room opening a whole in the wall, contrast to Mika looking through show the eye shot allowing the audience to see what he sees. The editing techni ques involving fast speeding and slow motion on specific shots providing indepth detail and special effects. 

Overall the video represents the style of music artist extremely well, it provides the suitable entertainment and creativity associated with the song. 

Analysis of a Digipack - Mapp

Information on the Artist...
Katy Perry is a well known artist amongst countries worldwide, this is her 3rd album out. For more information on Katy Perry as an artist visit the wikipedia site, http://en.wikipedia.org/wiki/Katy_Perry.

Analysis...
From the photo uploaded of my physical analysis it is evident there is no colour involved. Therefore on here, I shall analyse the colours.

 

I tried to upload my paper version showig my analysis of the Katy Perry, Teenage dreams Digipack, I will upload this photo as soon as possible. Sorry for the inconvienience.